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Analytics · free tool

Bulk UTM Builder

Tagging links one at a time is how analytics rot. Paste a list of URLs, set your campaign parameters once, and download every tracked link as a CSV.

Input

Runs in your browser

Result

Paste URLs to build tracked links.

Why bulk beats one at a time

A campaign of twenty pins needs twenty tracked links. Building them individually guarantees at least one typo, and a single mistyped utm_source splits your report into two rows nobody notices for a month.

Naming conventions that survive

Lowercase everything, use hyphens rather than spaces, and keep campaign names tied to a time period (october-pins, not pins2). Consistency is what makes a report readable six months later.

What to put in utm_content

Use it to distinguish two pins pointing at the same article — editorial-2x3 versus photo-9x16. That is how you learn which design earned the click.

How to use Bulk UTM Builder

  1. Paste one URL per line.
  2. Set source, medium and campaign.
  3. Copy the table or download the CSV.
Questions

Bulk UTM Builder FAQ

Does it validate the URLs?

Yes, invalid lines are skipped and listed so you can fix them.

Can I import the CSV into Sheets?

Yes, it has url, source, medium, campaign and content columns.

Do UTMs affect SEO?

No. They are for analytics only, but keep them tidy so shared links stay readable.

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